Cleanse. 1
[Absolut Repair Molecular] Sulphate-free Shampoo for Damaged Hair
Formulated with Peptides Bonder and 5 amino acids to rebuild the hair's molecular structure1 and restores original strength2, elasticity and movement3
New [Absolut Repair Molecular] Sulphate-free Shampoo for Damaged Hair
Formulated with Peptides Bonder and 5 amino acids to rebuild the hair's molecular structure1 and restores original strength2, elasticity and movement3
Description
When hair is damaged, its molecular structure, composed of peptides, is compromised. Hair breaks, becomes too elastic, with no movement.
But most peptides are too big to be reinjected into the fibre, making damage almost irreversible.
For the first time, L’Oréal Advanced Research team successfully managed to decompose peptides, to inject their components separately into the fibre4.
Once inside, they reform & rebuild the molecular structure of the hair1; and provide 82% more strength5 and improved elasticity and movement6
For all damaged hair textures, color-treated, lightened & natural hair.
But most peptides are too big to be reinjected into the fibre, making damage almost irreversible.
For the first time, L’Oréal Advanced Research team successfully managed to decompose peptides, to inject their components separately into the fibre4.
Once inside, they reform & rebuild the molecular structure of the hair1; and provide 82% more strength5 and improved elasticity and movement6
For all damaged hair textures, color-treated, lightened & natural hair.
1 Instrumental test after 15 applications of Shampoo, rinse-off serum and leave-in mask
2 Instrumental test after 5 applications of shampoo + rinse-off serum
3Consumer perception, 64 participants
4Amino acids & Peptides bonder
5Brushing test vs sensitised hair
6Consumer test after application of shampoo + rinse-off serum + leave-in mask
Patented technology
This patented shampoo, formulated with Peptides bonder + 5 Amino acid, rebuilds hair's molecular structure1.
Sulfate-free, the formula’s luxurious texture turns into a rich foam, cleanses, detangles hair and delivers a high level of care.
Hair is stronger and nourished, with improved elasticity & movement2 .
1Instrumental test after 15 applications of shampoo + rinse-off serum + leave-in mask
2Consumer test after application of shampoo + rinse-off serum + leave-in mask
Instruction of use
Apply on wet hair.
Lather until a rich foam is obtained.
Rinse.
For optimal results follow with Absolut Repair Molecular rinse-off serum and leave-in mask.
Ingredients
Peptides bonder + 5 Amino acids.
For more information, please refer to our group website: Inside our products.
This ingredients list is subject to change and depends on country location selling. Consumers should refer to the product packaging for the most relevant ingredients list. In case of problem, please contact the consumer care center.
