What is Balayage?

Balayage is a French word that means to sweep. It is a hair colour technique that allows for a sunkissed and very natural look. Its ultimate goal is to create the gold reflects that the sun gives naturally to hair in summer. More natural than a full head of colour, balayage is the ideal choice when you want something subtle, or to boost the natural reflects, and give a new dimension to your hair. 

This timeless technique is the most popular hair colour requested in salons today. Balayage gives a healthy looking finish that looks glossy and expensive, which can be worn subtle or bold; it’s all about the application. Its popularity comes from the fact that it is extremely low maintenance. A balayage will grow out beautifully and very naturally so you don’t get a clear regrowth line. 

What is the difference between Balayage, Ombre and Foil Highlights?


Balayage is a freehand colouring with softer, less noticeable regrowth lines than traditional highlights


Ombré is a colouring technique which means to shadow. It is a seamless graduation from darker to lighter.

Foil Highlights

Foils or highlights will give a uniform finish with more defined strands than a balayage. 

Is Balayage right for me? 

If you have never had your hair coloured before or you are afraid of a drastic change, balayage is most definitely the best colour technique for you. If you are blonde, brown, or red, have coloured or non- coloured hair, it doesn’t matter, the balayage technique can be tailored to everyone. The choice is really between you and your colourist. Balayage works for all lengths except for very short cropped hair.  A balayage is also great for colouring greys because the hairdresser will cover the few grey strands rather than colour the whole head.

Can you create Balayage at Home?

Balayage is a freehand technique best done in salon where the colour is applied by hand rather than using professional tools such as traditional foiling, meche or cap highlighting. It refers to the process of sweeping colour through the hair using a paddle.  It is very subtle and natural. A professional hairdresser will be able to bespoke this technique to your hair colour, lengths and textured. They will use the perfect amount of colour to reflect your needs.  To create an amazing bespoked balayage your hairdresser will use our balayage kit together with our complete portfolio of shades across our colour brands, MajirelINOA and DIA and our new lightening range Blond Studio.

How long does Balayage last?

Balayage varies depending on which style of balayage is chosen, it averages at 8 to 14 weeks. Make sure to always talk to your colorist about the upkeep, it’s important to remember that the cut dictates the placement of the colour, so the heavier the colour application the more upkeep will be needed.

How to style a Balayage?

Balayage is very well suited to lose curls, beachy or tousled looks. This will allow people to see the many colour variations that the technique brings to the hair. To achieve such a look you can use our professional styling products from our Tecni.ART range.

How to maintain Balayage?

Balayage grows out beautifully meaning less frequent appointments and maintenance. Like all hair colour you want to protect it: use a colour radiance protecting shampoo and conditioner, as well as regular treatments and heat protection products when styling. If you take good care of your colour, it will always look its best. Our Serie Expert Vitamino Color range helps protect the colour radiance of your hair, leaving your Balayage looking shiny and fresh.


For every type of blonde this summer4 Balayage Services

Natural soft french summer balayage


An ultra natural Balayage result with a subtle hint of colour to add a bit of warmth to your hair, just in time for the summer. Think salted caramel and warm mocha tones, this look will give your hair a radiant and natural-looking glow. Best hair care for to protect the look: the Nutrifier range.

Soft french balayage


This look is perfect for a soft and bespoke Balayage result. If you are wanting to go a little lighter around your face but not yet ready to go the whole hog, the Soft French Balayage service is perfect for you. With a few lighter pieces placed strategically around your jawline to frame your face, this look will give your hair that extra boost and feeling of‘je ne sais quoi’ this summer. The technique will give you a really natural and blended colour result to enhance your favourite facial features and bring on the summer holiday vibe.

For every type of blonde this summer4 Balayage Services

summer of blondes defined french


If you are already a lighter blonde but want to turn up the dial, the Defined French Balayage service is perfect for you. It gives a beautiful sun-kissed hair colour result for a bright summer glow. The lightened pieces sculpt the face and jawline to contour the face and bring out your best features. The technique uses contrasting blonde shades to add depth to the hair and give your blonde more definition. Go on, brighten up your summer and give your hair a boost of sunshine.

Intense French Balayage


The blonder the better? Look no further. Our Intense French Balayage service is the one for you.It combines medium to narrow lightened pieces throughout the hair to create a bright and bold Balayage result. The technique uses contrasting blonde shades to add extra depth and dimension to the hair for a full and intense look. Make a bold blonde statement this summer and turn up the heat!

What do the experts say?

Sioban Jones, Colour ambassador at Headmasters says: "I love balayage as it enables me to place colour more visually. Placing colour visually means that each and every client can receive a bespoke colour completely tailor made for them. It's great for giving a multitonal effect whilst still looking natural, high shine.