Welcome to our world.
Pushing the boundaries of science and technology.
Year by year, forever passionate.
Committed to sustainability.
Always elevating the profession.
As a pioneer brand, L'Oréal Professionnel has stayed true to its founding mission: develop the professional hair industry.
Through its trailblazing spirit, passion for science and the development of new innovations, L'Oréal Professionnel continues to lead professional hair beauty and take it to future, that is sustainable and tech.
The brand is proud to partner with independent and in salon hairstylists in 66 different countries all over the world.
Supporting hair professionals since 1909.
Our latest initiative, Head Up, aims to help hairstylists proactively manage their mental health.
Elevating the hairstylist community.
Celebrating the human skill of hairstyling from the beginning, L’Oréal Professionnel Paris pioneers initiatives to both inspire stylists and raise the profile of the global hair lovers' community.
The world-renowned L’Oréal Professionnel Paris Style & Colour Trophy is today the longest-running hair competition in the world, turning the best stylists into international stars since 1954.
Born in tech and science.
By always seeking to improve what is offered to hairstylists and consumers, L'Oréal Professionnel has created a host of innovations that have forged the history of the hairdressing world.