The luxurious in-salon color experience. Powerd by oil. No ammonia.

No ammonia formula.

iNOA’s formula with no ammonia and 60% oil inside provides a unique color experience for you and your clients: - No odor. - Optimal scalp comfort. - Visibly improved hair quality.

Powered by oil.

We kept the core of INOA formula, powered by oil thanks to its ODS patented technology that propels the pigments inside the fiber, therefore eliminating the need of ammonia. Mixing ratio 1:1 Development time: 35min. Improved usage: - Faster & easier to apply* - Easier to rinse

*vs previous iNOA.

iNOA committed to the future.

We renovated iNOA making it more sustainable. Not only its formula is now vegan* but packaging improvements were also made: - Dematerialized instructions for -66T paper per year. - Tube made from 95% of recycled aluminium. - Recycled plastic cap.

*No animal derived ingredients or by-products

Now on L’Oréal Partner Shop.

Stock up on iNOA from L'Oreal Partner Shop, available 24/7 on any device.

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