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#LOREALPRO COLOUR PHILOSOPHY

LA FRENCH

Multi-tonal yet natural-looking results

For the ultimate Natural-Looking Results

Same As Usual

Apply The « 1-in-2 » Take-through Application
 

A Bit of Change

Apply the "2 Shades Take-through" Application
 

A New Look

Apply the "Colour + Lightener" Application
 

#LAFRENCH

For the SAME AS USUAL

« 1-IN-2 »


If your client asks for the “Same As Usual” look, apply the following 1-in-2 Take Through Application

EXAMPLE LOOK
Suggested Shade - 5.31 

Steps:

1. Apply 5,31 on the roots

 

2. Partially take through the same 5,31 the length & ends on the top area

#LAFRENCH

For a Bit of Change

« 2 SHADES TAKE THROUGH »


If your client asks for the “Bit of Change” look, apply the following 2 Shades Take Through Application

EXAMPLE LOOK
Suggested Shade: 6.23 & 5.31

Steps:

1. Apply 6,23 on the roots

 

2. Partially take through the same 6,23 on the length & ends on the top area…

 

3. Alternate with 5,31

#LAFRENCH

For A New look

« COLOUR + LIGHTER »


If your client asks for “A New Look”, apply the following colour + lightener technique.

EXAMPLE LOOK
Suggested Shade - 7.31

Steps:

1. Apply 7,31 on the roots

 

2. Partially take through the same 7,31 on the length & ends

 

3. Alternate with a few highlights with Blond Studio

 

4. Use 30g of pre-lightner 

#MAJIRELCOOL

Discover Majirel Cool Cover 

For optimal neutralisation and cool coverage*

*By L'Oréal Professionnel

Discover the Range

LET'S CELEBRATE 10 YEARS OF INOA

INOA, the breakthrough permanent hair colour powered by oil is already celebrating its 10 years. 10 years of success in salons, 10 years of ultimate sensory experience. Since its launch in 2009, INOA has reached the heart of our hairdressers and consumers thanks to its undisputed modern taste of colour. They made the change and would never go back. Live the difference, feel INOA.

INOA 10 Years

Discover Le Hair Bronzing

Inspired from the bronzing make-up trend, Le HairBronzing gives a natural looking summer radiance to the hair.

Discover Le Hair Bronzing Palette
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