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DISCOVER PRO | FIBER

Long-lasting recharging
hair care programme

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New Re-Create for fine to very fine damaged hair

Discover NEW
Re-Create

Restore & Replump without weighing down

How it works Step by step

How to use it by Cut by Fred

@cutbyfred

For a vast majority of women, damaged hair is a daily challenge. Pro Fiber offers a tailor-made in-salon solution for all levels of damage.
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    INITIATE IN SALON STEP 1

    In salon

    How it works
    Step by step

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    INITIATE IN SALON STEP 2

    In salon

    Next your hairdresser will apply the Renew Masque on top of the Concentrate and massage it into the hair fibre using a professional layering technique to give your hair a renewed look. After your blow-dry your hair will look shiny and feel healthy. (Renew Masque - hyperlink to product page)

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    PROLONG AND RECHARGE

    At home

    Prolong the smoothing effect of your Pro Fiber in-salon treatment by following the at-home programme. After using the Shampoo and Conditioner or Mask, complete the programme with the Pro Fiber Re-Create Leave-in and enjoy the benefits of your hair being protected against heat. To boost the treatment, on every fourth shampoo substitute the Conditioner or Mask with the Re-charge booster. Leave on for 5 minutes, lather and rinse carefully. (Re-charge - hyperlink to product page)

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15 years ofResearch

Patricia Pineau

L’Oréal’s Scientific Communications Director

It's our best ever formula achieved in the field of damaged hair.

Pro Fiber is our first long-lasting recharging hair care programme for damaged hair. It starts in salon and is prolonged at home. After 7 years of intense research and 15 patents pending, L’Oréal’s Research laboratories have developed our most sophisticated hair care technology to date: the APTYL 100 molecular complex. By combining Aminosilane with a special cationic polymer, L’Oréal Research has for its first time, paved our way to a new innovation in long-lasting hair care. L’Oréal Research has performed numerous tests to demonstrate both the efficacy and durability of Pro Fiber. Use the Re-charge booster every fourth shampoo as a substitute to your conditioner or mask and extending the salon effect for 6 weeks.*

4 ranges for 4 different hair thicknesses

The Pro Fiber long-lasting haircare programme starts in-salon with an exclusive one-on-one consultation with our expert hairdressers. They will analyse the hair, checking its thickness, elasticity and see if you have any split ends. Your hairdresser will ask about your current haircare routine and how you like your hair to look when finished. This will help them assess if external factors might cause hair damage, such as heated styling tools, and if you prefer a lightweight or a richer cosmetic feel.

Thanks to a thorough understanding of this hair damage, L’Oréal professionnel has especifically designed 4 specific PRO FIBER ranges adapted for each hair damage state: Your hairdresser’s diagnosis will inform which Pro Fiber haircare programme is perfect for you.

*In-salon treatment + Pro Fiber at home + Recharge once a week