DO YOU REGULARLY COLOUR YOUR HAIR?
Why this causes damaged hair: Especially when it comes to lightening your hair, the colouring process can damage the hair fibre. When bleached, chemicals lift up the cuticles so the colour can be deposited underneath. Over time, this can weaken the entire fibre’s structure.
Symptoms of colour damage: Hair holds its colour less well than in the past. Just a few washes after colouring, it already looks flat and shows signs of brassiness (blondes) or unwanted orange/red (brunettes). Frizz, flyaways and split ends can also develop.
How to care for damaged hair: The L’Oréal Professionnel Pro Fiber at-home hair repair treatment (following the salon programme) includes solutions for damaged hair to target damaged hair and target the damage on the fibre surface. Protecting from the outside.