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Inspired by the runway created with SMARTBOND

SPRING/SUMMER IT LOOKS 2017

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Immy Rappe and Hailey Baldwin



THE LOOKS

@iamemmyrappe @haileybaldwin

Inspired by the runway, we have spotted two emerging trends for Spring/Summer 2017. Emmy Rappe (left) wears our first new service, Foilyage, although this technique is showcased on copper it is great for blondes and brunettes too.

The second trend, modelled by our stunning ambassaor, Hailey Baldwin (right), is Nude Beige, inspired by the ‘barely-there’ nude make-up trend.

These looks are perfect for spring and so easy to wear.

"It’s amazing how just a new hair colour can change everything“  - Hailey Baldwin

Vanessa Bruno next to door


Vanessa Bruno

@vanessabrunoparis

Vanessa Bruno, well-known French Fashion Designer, shared her vision for 2017 colours, textures and fashion. Her obsession: To make every hair colour so natural that each client’s beauty will seamlessly be enhanced.

"As a fashion designer, my purpose is to accompany women in each moment of their life, to make them feel comfortable but at the same time desirable… L’Oréal Professionnel is doing exactly the same with hair" - Vanessa Bruno

#GLAMTEAM

Copper Foilyage

Red haired model in blurred focus

Copper Foilyage

IT-LOOKS Spring/Summer 2017 

@emmyrappe

Copper is the colour of the season spotted on the latest runways of the likes of Alexander Wang. We are embracing this colour and paring it with a trending technique, Foilyage. Like Balayage, which you might be familiar with, this is a technique where the hair colour technician would freehand paint lighter pieces into the hair. However, selected pieces are then wrapped in foils, creating defined lightness to blend seamlessly with the softer tones.

Although modelled on copper, this technique is perfect for blondes and brunettes alike.

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#GLAMTEAM

Nude Beige

Hayley Baldwin posing

NUDE BEIGE

IT-LOOKS Spring/Summer 2017

@haileybaldwin

Inspired by the ‘barely there’ nude make-up look, this trend uses the beige hair colour palette playing with a blend of cool and warm tones making this look perfect for spring and easy to wear.

The L’Oreal Professionnel colourist will work with your face shape to really emphasise your natural features & highlight the face contour with the colour placement adding an effortless glow for a chic and natural-looking result.

The ultimate make under.



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Emmy Rappe and Hailey Baldwin

IT Looks Spring/Summer 2017

Technical guide

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#STYLEMYHAIR

Introducing The 2017 Collection

Model having her hair styled
Blonde model with braid having hair done
Blonde curly model having hair styled
Model with braided hair being styled

L’Oréal Professionnel have spotted the hottest 2017 Spring/Summer cut, colour and styling trends.

Curly blonde hair model on catwalk
  1. Copper haired model with jeans Pli Tecni Art Volume packshot

    1

    the venus waves

    at home

    Styling Spray
    TECNIART

  2. Red haired model with braided pony tail Fix Design Tecni Art Fixing

    2

    the mohawk braid

    at home

    Styling Spray
    TECNIART

  3. Brunette model posing Volume Architect Tecni Art spray

    3

    the shaggy hair

    at home

    Styling Spray
    TECNIART

  4. Brunette Braid Bob Model Fix Design Tecni Art Fixing

    4

    the braided bun

    at home

    Styling Spray
    TECNIART

  5. Blonde Braid Model Volume Architect Tecni Art spray

    5

    the front braid

    at home

    Styling Spray
    TECNIART

  6. Curly Blonde Model Pli Tecni Art Volume packshot

    6

    the curl bowl

    at home

    Styling Spray
    TECNIART

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#GLAMTEAM

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Smartbond hair bonding kit

Smartbond


With Smartbond, and L'Oréal Professionnel's luxurious colour and lightening products, your hairdresser can now guarantee that your hair will feel and look stronger after your usual colour service.

It's perfect for anyone who's colouring their hair, from extreme colour transformations, subtle colour changes and first time colourers who are worried about damage

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