L'ORÉAL PROFESSIONNEL HERITAGE

L’Oréal invents haircolor as we know it today

La Coiffure de Paris: already a partnership with the press

First hairdressers’ showcase

Already an international affair

Lightening up with L’OREAL d’Or

L’Oréal Blanc: the secret for platinum blondes

L’Oréal invests in training for hair stylists

L’Oréal creates our first cold wave permanent for color-treated hair.

Imédia Crème D: one-step bleach and colour

Régé Color: direct dying

L’Oréal Professionnel UK launches the first L’Oréal Colour Trophy

Plix for lasting perms

A classic in the making: L’Oréal Professionnel unveils Majirel permanent hair colour.

Dulcia, our first perm solution Ionène-GTM

A new colouring technology: “Tone on Tone”

L’Oréal Professionnel launches série expert

L’Oréal and UNESCO create Hairdressers against Aids

Platinium: L'Oréal Professionnel revolutionises hair lightening

Opening of the L’Oréal hairdressing training Academy

L’Oréal Professionnel launches a men’s line

Inspiration Paris

INOA, the hair colour of the future

série nature, first range of natural haircare products

The future